Best Buy said it will begin selling the Apple Watch on Aug. 7, the first national retailer outside of Apple’s own stores to sell the smartwatch.
It will initially be available in more than 100 stores and on BestBuy.com, the retailer said Sunday in a posting on its corporate website. Another 200 stores will have it in time for the year-end shopping season.
“The Apple Watch is a big addition to our stores and website, and we know our customers want it,” said Jason Bonfig, senior category officer at Best Buy, which is based in suburban Minneapolis. “We are excited to bring the Apple Watch to more consumers, especially with the holidays coming up.”
Best Buy said it will carry the Apple Watch Sport and Apple Watch models, plus accessories. The release did not specify pricing, nor did it mention the Apple Watch Edition, which sells from Apple for $10,000 and up.
The Apple Watch initially shipped in April, but mostly for online orders. The smartwatches began appearing in Apple’s brick-and-mortar stores last month. They also have been available at a few high-end boutique stores.
Apple said last week when it reported quarterly earnings that sales of the watch have exceeded expectations, but it would not release specific sales numbers.