Mrs. Pearl Feder, A”h

I run a bakery in Yerushalayim called Schreiner’s. I’m writing about a special person who was just niftar.& &

Many people know about our bakery, but most don’t know how it started. Around 10 years ago, I was an avreich learning in kollel, just getting by on small side jobs as my expenses increased. My brother was in a similar situation. His wife had started selling challos from their home. Baruch Hashem, I’m blessed with a good business sense and saw the potential, but I felt we didn’t have the proper knowledge to go further.& &

We come from a small town on Long Island — Plainview. There was a small bakery there called Pearl’s, run by three sisters. Although I hadn’t been there for years, growing up, like everyone in a small town, we knew each other. I thought, maybe I’ll call and ask for help. I mentioned the idea to my father, who told me it was a silly idea.& &

“Do you think someone’s just going to give you their recipes?”

Well that night, “by chance,” my father bumped into Mrs. Pearl Feder. He warned her that his son from Eretz Yisrael was going to call.&

As I was told, that night as she sat down with her son, he said to her, what did she have to lose? She could help a couple of people living in Eretz Yisrael who were trying to make a living.& &

Well, the next day when I called, she immediately started giving me recipes and telling me I should come to America and she’d show me how to do everything! From that day on they were there for us, answering any and all questions and helping us however they could.

Throughout the years, Mrs. Feder and her sisters have helped to turn a culinarily ignorant kollel yungerman into a successful baker.&

Their chessed has brought parnassah to myself and to my workers, and has been mechabed thousands of Shabbos tables in Eretz Yisrael.

Pharoah tells the midwives Shifra and Puah to kill all the boy babies. The passuk says they didn’t listen to Pharoah because Klal Yisrael is compared to animals, which don’t need midwives. Because of their defiance, they were zocheh to batei malchus and kehunah. The Maharshah asks, why should they be rewarded? Klal Yisrael is compared to animals and didn’t need them, so what did they do?

He answers that they could have just left it alone, but they went and assisted anyway. They saw an opportunity for chessed and they did it to the fullest, despite the dangers.

Sometimes in life, a simple phone call can change so many lives, but gets passed by or missed. Thankfully, she and her sisters took it.

Because I have a business that was started from home and worked its way up to a proper bakery, I’m asked sometimes by people in similar situations for help. More than once, they are almost taken aback by my will and desire to help. I tell them, my whole bakery is a chessed from someone else; how can I not try and help?

I was saddened to hear this week of the passing of Mrs. Pearl Feder. May the mitzvas chessed, along with the simchas Shabbos v’Yom Tov that she and her sisters have brought to so many people in Klal Yisrael be a zechus for them.

Shetehi nishmasah nitzror b’tzror hachaim

Hillel Schreiner