Snail Mail Getts Big Boost

YERUSHALAYIM -
Gett’s Tel Aviv development center and headquarters.

The notoriously slow Israeli Postal Company will soon be speeded up, at least as far as packages go, Globes reported on Thursday.

A deal between the IPS and Gett (formerly GetTaxi) will enable the delivery of registered packages and items from postal branches within 30 minutes. Gett will deliver items of up to 4.4 pounds using taxis, motor scooters, and electric bicycles.

The new service, known as Gett Delivery, will have its tryout in Tel Aviv from 10 a.m. to 5 p.m, Sundays through Thursdays and, assuming all goes well, will then be offered in other parts of the country. Price of delivery will be 35 shekels within a radius of 2.5 miles.

Postal Company CEO Dani Goldshtein said, “We have taken a number of measures over the past year aimed at shortening the waiting times at branches and improving the service experience for our customers. As part of these efforts, we have combined forces with Gett in order to offer additional services to our customers and enable them to choose where to receive the packages they have ordered without coming to the branches. This is the Postal Company’s first endeavor in impulse delivery, a growing sector worldwide. Combining forces with a brand like Gett will enable us to offer a new and different experience to Postal Company customers.”

Gett Israel CEO Mark Oun said, “Since Gett Delivery was launched in 2015, offering delivery of packages and documents at the push of a button, thousands of customers have used the service. Nearly 10,000 deliveries were completed in December. The time from the order to completion of the delivery averages 26 minutes. The most common item delivered is keys.”