Mondelez International, maker of Oreo cookies and Cadbury chocolate, announced Friday an agreement to buy the license to make and distribute Cadbury biscuits from U.K.-based Burton’s Biscuit Co.
Mondelez, a $30 billion global snack and candy company headquartered in suburban Chicago, will be able to manufacture, market and sell Cadbury biscuits in markets around the world, including in the U.K., France, Ireland, North America and Saudi Arabia, subject to regulatory approval, according to the company news release. The cookies will continue to be manufactured in Burton’s factories under a co-manufacturing agreement, the release said. Terms of the deal were not disclosed.
“Ownership of the Cadbury biscuits license offers us exciting opportunities to accelerate global growth and innovation, as we expand our leading position in biscuits, globally and in Europe,” said Hubert Weber, executive vice president and president, Mondelez Europe, in the news release. “The transaction will help us to unify and expand our global Cadbury biscuits portfolio in key markets and enable us to explore delicious new products by using the best of our chocolate and biscuit innovation platforms.”