Report: Sales Swing Back Up in Downtown Yerushalayim

YERUSHALAYIM -
Ben Yehuda street in downtown Yerushalayim at night. Photo by Sophie Gordon / Flash90.
Ben Yehuda Street mall in downtown Yerushalayim at night. (Sophie Gordon/Flash90)

After a drop in sales beginning last year with the increase in terror attacks, businesses in Yerushalayim have been recovering sales in recent months. According to the RIS (Retail Information Systems Israel Ltd.), sales at businesses in the center of the city were up nearly 25 percent during this year’s pre-Pesach season, compared to last year’s. The organization attributed a slowing in the frequency and severity of terror attacks in recent months as the reason for the increase in sales.

The increase was the biggest annual one on a percentage basis for any Pesach season as compared to the previous one. Clothing sales were up nearly 20 percent during the period in the city center. Some of those sales were apparently siphoned off from the Malchah Mall, where sales during the period were down about 8 percent compared to a year before.

Speaking to Yediot Aharonot, one city center business proprietor said that the change was definitely felt clearly in the numbers of people shopping and buying during this year’s Pesach season. “We need to keep the momentum going with events and other reasons for Israelis to shop in the city. We hope that this momentum will continue throughout the summer months.”